All Sidekick Articles

The AI marketplace revival (A breakdown of A16Z’s new piece)

We unpack the new a16z analysis on how AI might finally fix the unit economics that once killed marketplaces (high CAC and low LTV).

The Market Insight: The one question that makes or breaks your fundraise!

In this episode, David breaks down how to uncover and articulate your real market insight: the shift, behaviour, or timing that makes your idea inevitable.

AI takes your tasks, not your job

In this episode, we explore how AI is reshaping tasks, not removing people. From the rise of “super-workers” to the hidden economic upside, we unpack why AI could lead to more jobs (not fewer) if we learn to redesign around it.

Software is eating learning: The $3 trillion opportunity

David unpacks a powerful idea from Alex Rampell at Andreessen Horowitz: software isn’t just eating markets anymore, it’s eating labour.

ChatGPT x Coursera: The beginning of chat-native learning?

This week on Sidekick, David unpacks ChatGPT’s newest feature: Apps in ChatGPT and what Coursera’s launch inside Chat means for founders in learning and work

What founders need in a frothy market

This week on Sidekick, David briefly digs into one of the hottest topics: the current state of the VC market in Europe.

4 ways AI is transforming growth at startups

In this episode, David explores how AI is reshaping growth at startups: from making every product output a marketing asset, to Answer Optimisation Engines (the new SEO), to the return of the one-channel playbook, and why automation is shrinking growth teams.

The hidden [potential] opportunities in OpenAI’s new job marketplace

In this short episode of Sidekick, David explores the hidden opportunities behind OpenAI’s new jobs play: - How certifications could become the “AI literacy exam” of record - Why bridging tools for HR tech could be a real unlock - Where vertical job networks in regulated industries (healthcare, construction, etc.) could thrive

Two types of founders: Who thrives in the AI-first era?

This week on Sidekick, David explores two founder archetypes emerging in 2025: the AI-first founders and the business-as-usual founders still adding headcount into manual processes.